Media in Canada
WEBVolkswagen takes top spot in AdEase radio ranking, Uber follows. Other dealers, like Subaru and Honda, are also among the top 10 most active advertisers. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
Media in Canada
WEBTelus expands its EnContinu+ streamer. The service includes two new bundles with access to Club illico, Netflix and Prime Video. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
Media in Canada
WEBStrategy Awards shortlist announced. The winners will be recognized at a gala ceremony in Toronto on October 1. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
Media in Canada
WEBPHD launches AI resource for the agency and clients. Ascension is a guide to help navigate the impact of Generative AI on the marketing industry. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
How will media be redefined in 2022? - Media in Canada
WEBDec 21, 2021 · How will media be redefined in 2022? Leaders from CMDC's board look ahead at the opportunities for evolution in a post-pandemic world. The end of another year inevitably means beginning to look ahead to what 2022 will throw at the industry, both in terms of challenges and opportunities. Some media leaders that make up the board and …
News - Media in Canada
WEBSJC publication hits newsstands with eight advertisers. Volvo, Aeroplan, Turkish Airlines, Patron Tequila, Emblem Developments and Nobu Hotel are among the brands that partnered for 3’s inaugural issue. By Greg Hudson. 2 days ago.
By The Numbers: Canada’s ad market officially recovered
WEBNov 1, 2021 · TV has exceeded pre-pandemic levels – Q3 was the first quarter where every month saw growth versus 2019. In Q4 of 2020, Canada crossed a 60% digital share. And that was the highest we’d ever seen. Currently for Q3, it’s sitting around 57%. That, combined with the 34% ad spend we’re seeing for TV – those two channels make up 90 …
Canada’s ad market expected to top $20 billion this year
WEBDec 6, 2022 · Canada’s ad market expected to top $20 billion this year. Despite lowering its forecast from June, Magna still expects growth to continue into 2023. By Patti Summerfield. December 6, 2022. Magna’s bi-annual Global Advertising Forecast says Canada’s ad sales in 2022 will hit $20.4 billion, which represents 5.6% growth from 2021 but is 1.5% ...
Digital - Media in Canada
WEBCBC unveils coverage of the 2024 Paralympic Games. More than 2,000 hours of coverage will be broadcast live across multiple platforms. By Andrea Hernandez. August 22, 2024.
How the pandemic has continued to impact media consumption: study
WEBFeb 18, 2021 · Vividata has released its latest winter study on Canadian media habits, and despite the “new normal” settling in, the effects of the pandemic loom large. Between both print and digital, 75% of adults consume content from a newspaper in a given week. Smartphone consumption, in particular has gone up, doubling in the past five years, …