As Prime Day event has started on Amazon, there’s an exceptional deal on the LG OLED evo C4 Series 4K TVs which offers unprecedented value across multiple screen sizes. The good news it that this deal is accessible to all customers (not just Prime members).

Toshiba 65-inch C350 Series 4K UHD Smart Fire TV (2023): was $529.99 now $339.99 at Amazon Amazon's early Prime Day deals include this 65-inch 4K smart TV from Toshiba on sale for just $339.99. The 2023 display packs Dolby Vision HDR and HDR10+, hands-free control with Amazon Alexa, and a bezel-less design, giving you a more viewable screen area.

If you're thinking of bringing home a new television to upgrade your home theater, we've rounded up the best October Prime Day TV deals you can start shopping now.

The 65-inch LG C4 OLED TV is now priced at $1,496, down from $2,699 which translates to an incredible $1,200 discount. This represents a whopping 45% off the original price making it one of the best deals available for Prime Day.

LG 65" B4 OLED 4K TV: was $1,596 now $1,296 @ Amazon The B4 is LG's entry-level OLED TV model for 2024. This TV supports Dolby Vision, Dolby Atmos and has improved picture quality thanks to LG's A8 processor. For gamers, it features four HDMI 2.1 ports, a 120Hz refresh rate, a brightness booster and Game Optimizer Mode.

You can get the 55-inch LG C4 in the US for a record-low price of $1,296.99 (was $1,999.99) at Amazon US and if you're in the UK, the 55-inch model is available for a lowest-ever price of £1,148.60 (was £1,238.80) at Amazon UK.