Amazon currently has it priced at $799.99 for Prime members, which is a whopping 38% off its $1,299.99 MSRP and its lowest price to date. (Before now, it's never dipped below $999.99.) For comparison's sake, it was stuck at full price on the LG website when we last checked.

Amazon’s October Prime Day sale is here, and it includes several noteworthy price drops on well-reviewed TVs. Not all of the discounts are exclusive to the two-day event, and it’s entirely possible that things will drop lower as we get closer to Black Friday.

Right now you can get the LG 42-inch C4 4K OLED TV for $946 at Amazon. This is $250 off and the lowest price ever for one of the best OLED TVs. If you're craving a bigger screen, you can grab the LG 65-inch C4 4K OLED TV for $1,596 at Amazon ($1,100 off).