The Ontario Lottery and Gaming Corporation (OLG) and Lotto Max want to keep grabbing the attention of Gen Z and Millennials, ...

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When it comes to OOH, the government of Ontario needs to improve how it speaks to francophones. That’s according to French ...

Jackpot Casino is sending free cabs through the streets of Toronto to promote its brand during the summer. Five Co-op Cabs ...

The partnership is a natural fit, as Budweiser and A&W are official partners of the Toronto Blue Jays, Lukianenko notes. She ...

British Columbia-based Jelly Marketing has been selected as AOR for email marketing service provider Cyberimpact. With the ...

Money Mart is launching a new brand platform and campaign to highlight how the financial institution can help customers help ...

In the past few years there has been numerous technological innovations aimed at supporting growth within media advertising.

Gen Z doesn’t get milk. According to a report in the New York Times, in 2023, Gen Zers bought 20% less milk than the national average. A ’90s nostalgia-soaked campaign from Les Producteurs de lait du ...

Numeris is making changes at the top, announcing Tuesday that Neil McEneaney is stepping down from the CEO position effective ...

To promote its residential Internet service, while taking advantage of the increased number of people going out of their ...

Getting people excited about talking money can be a challenge. To help make the topic easier to discuss, Wealthsimple has ...