The upgrade of the TCS Sydney Marathon to World Marathon Major (WMM) status is akin to “joining the Champions League” or ...

Liverpool has appointed Kate Theobald as the club's new commercial director, following Ben Latty's elevation to chief ...

JTBC's exclusive swoop for Fifa World Cup rights in South Korea has disrupted the joint pool strategy and only served to ...

World Rowing has stepped up its association with rowing equipment manufacturer Concept2, with the extension of a longstanding ...

Saudi Arabia’s Public Investment Fund (PIF) has continued its pivot towards domestic investment with a move to acquire 54 per cent of Saudi media group MBC. The sovereign wealth fund’s acquisition ...

British boxing promoter Queensberry Promotions has signed a multi-year rights deal with DAZN, putting its fights on the same global platform as arch-rival Matchroom Boxing.

The National Basketball Association (NBA) has extended its hosting agreement in Mexico City but remains “many years off” ...

The University of Cincinnati (UC) has become the latest top college in the United States to bring its sponsorship sales ...

Two years after its previous deal fell through, St. Louis City SC has announced battery giant Energizer as its new stadium ...

Bundesliga club St. Pauli hopes to raise up to €30m ($32.6m) in capital from the sale of a majority stake in its Millerntor ...

Castore has blamed extraordinary expenses and challenging economic conditions after registering a £28.9m loss for the year ...

The media agency operation formed out of Two Circles’ acquisition of Spring Media has no plans to put down large minimum ...