While Amazon’s sale isn’t the first time the Sonos Beam Gen 2 has been discounted to $399, it’s never gone lower than that price and is unlikely to sell for less. So, if you’ve had your eye on Sonos’ mid-range Dolby Atmos soundbar and want to snag it for a low price,

Amazon has the Sonos Era 100 speaker, the much-improved successor to the Sonos One, on sale for $50 off. Prime Day also lets you save big on a pair of Sonos soundbars: the Beam (Gen 2) and Ray, which are up to $110 off.

While it's on sale, we highly recommend picking up the Sonos Arc, it's one of the best picks to upgrade your home entertainment system. But it alone won't bring the best sound, as a full budget Sonos Arc audio system with two Era 100s and a Sonos Sub Mini make for a stellar enhancement to your audio setup.

You can get the Sonos Arc (Black) in the US for a record-low price of $719 (was$899) at Amazon US and if you're in the UK, it's available for an excellent £719 (was £899) at Amazon UK. We've seen it cheaper before in the UK (it was down to £679 at one stage), but Sonos discounts are rare, especially one this big, so it's still worth checking out.