Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

The iPhone 16 Pro and Pro Max got bigger this year, but most people should pick them for camera upgrades and longer battery ...

The $999 iPhone 16 Pro and $1,199 iPhone 16 Pro Max have everything we've come to expect in a year-over-year upgrade. They ...

Engadget's review of the iPhone 16 Pro and Pro Max, including detailed camera testing and analysis of Camera Control, battery ...

Apple's battery life estimates for the iPhone 16 Pro and 16 Pro Max imply that battery life might be better with Always-On ...

Today, select media outlets and YouTubers shared their first impressions of the iPhone 16 and iPhone 16 Plus, highlighting ...

YouTuber Brian Tong says the iPhone 16 Pro’s new support for 4K video recording at 120 frames per second offers footage that ...

The iPhone 16's headliner features are Apple Intelligence, which will be rolled out next month, and its camera system.

Apple has decided it will avoid the issue by refusing to allow its generative AI software to be installed on a purchased ...

The iPhone 16 Pro is one of the most unfinished products Apple has ever shipped. Almost all of its highlight features will ...